Brand Strategy &

Creative Direction

Skills & Services

Brand strategist and creative Director with over 20+ years of experience leading top digital, entertainment, and CPG brands in brand development, new product development, and marketing campaigns.

  • Brand Positioning, Messaging, Testing and Visual Design.

  • Campaign Development, Product Positioning, and Go-To-Market Planning.

  • Logo development, custom content, website design, design systems.

  • Creative direction for brand and direct response videos.

  • Executive-level consulting, Staff Augmentation, Mentorship, Team Optimization.

Experience Makes the Difference

CASE STUDIES

Case Study : AXON: TASER for consumers

Refreshing a brand to appeal to broader audience.

Case Study: Audible, and Amazon Company

Audible was looking to update their brand, launch original content, and improve customer communications.

Case Study: Shutterstock

Pre-IPO, Shutterstock, was looking for a brand refresh and ways to activate their global community.

Leading with Vision

Matt leverages his extensive experience as a brand strategist and creative director to help businesses thrive. Through tailored consultations, he provides specific solutions in brand strategy, content creation, and design. His innovative approach, shaped by years of industry leadership, focuses on understanding each client's unique needs and developing personalized strategies to make a powerful impact in their market. Working with Matt means benefiting from hands-on expertise that transforms ideas into tangible success.

Awards & Accolades

AWARDS

Webby HM - American Greetings
Movies.com - Harry Potter
Graphic Design Award - Audible
Content Marketing - Shutterstock 
Audie Award - Audible

PATENT AWARDS

American Greetings: JustWink
PCT/US2012/035788 :For developing a multi-media greeting card that could be created and personalized digitally and sent via on and offline methods.

EDUCATION

Art Center College of Design - BFA 
Carnegie Mellon University 
Warner Bros. University 
Groundlings Improv Classes

Get in touch.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story can make all the difference.